EL ▲ +2.0% - The Estée Lauder Companies Inc. $EL - The Estée Lauder Companies Announces Partnership with Profound to Expand AI Visibility Across Its Global Brand Portfolio The Estée Lauder Companies announced a new partnership with Profound to expand AI-driven visibility across its global brand portfolio, driving a 2.0% gain in $EL shares today. The strategic move signals the company's investment in artificial intelligence technology to enhance its digital presence and marketing capabilities across its international beauty brands. 14-SEP-2026 12:40 PM ET