AAPL ▼ -1.2% - Apple Inc.
$AAPL - IPHONE 18 PRO STARTS AT $1,199
Apple shares fell 1.2% today following the announcement that the iPhone 18 Pro will start at $1,199, marking a price increase from the previous generation and potentially signaling higher costs that could dampen consumer demand.
09-SEP-2026 01:30 PM ET
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More filings for $AAPL
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