ELF ▼ -0.8% - e.l.f. Beauty, Inc. $ELF - rhode Announces Official Launch Date for Its Retail Expansion in Europe with Sephora e.l.f. Beauty shares declined 0.8% despite the company's rhode brand announcing an official launch date for its European retail expansion through Sephora. The announcement represents a growth opportunity for the brand in a major market, though investors may have tempered their response given that the headline specifies only a launch date announcement rather than immediate sales results or expanded distribution details. 31-AUG-2026 09:07 AM ET