IBM ▲ +4.0% - International Business Machines Corporation $IBM - IBM Brings AI-Powered US Open Fan Experience Back to Madison Square Park IBM shares rose 4.0% following the company's announcement that it is bringing back an AI-powered fan experience for the US Open at Madison Square Park. The initiative demonstrates IBM's continued investment in artificial intelligence applications and its presence in high-profile sporting events, which may have reinforced investor confidence in the company's technology offerings and brand positioning. 27-AUG-2026 12:00 PM ET